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DAC Plastic TOP

Under development in multiple industries

Collaborative project image
Carbon removal close to daily life = DAC Plastic®
Conventional DAC: Collects in large quantities/quickly/intensively/using renewable energy, etc. Our DAC: Collects little by little/slowly/everywhere/without using energy

Value provided by DAC Plastic®

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Reduce, store and create CO₂

Reducing CO₂ in the atmosphere and products

  • Absorbs CO₂ from the atmosphere during use, directly reducing CO₂ in everyday life

  • Reduced CO₂ emissions over the product lifecycle compared to conventional products

  • Dual effect of "reducing emissions through use" and "reducing emissions as a product"

Store adsorbed CO₂ and buy time

  • Temporarily fix CO₂ within products, bridging the way to a future where capture, storage, and recycling technologies are mature

  • While global warming countermeasures are urgently needed, we are giving society a grace period. - Short-life products: Accumulating short-term reduction effects = Buying time with immediate effect - Long-life products: By isolating them from the atmosphere for a long period of time, we can buy time until next-generation technologies are developed and widespread.

A seamless link between current actions and future technologies

CO₂ is love, creating new values, behavioral change and nudges

  • Change the awareness and value of CO₂ from a "bad guy" to a "symbol of love and passion." It should not be dumped into the atmosphere.

  • The idea of collecting CO₂ using everyday items can act as a nudge (trigger) for recycling and collection. Example: A story about collecting CO₂ emitted by fans at sports events as "enthusiasm" and "love."

  • Interest in "Where does the captured CO₂ go?" leads to understanding of the life cycle and behavioral change

DAC Plastic®, a plastic containing absorbent material

Perspective: Creating added value together with customers

Appealing points/value provided
  • Reduction: Directly reduce CO₂ in daily life (double effect of reducing emissions and absorbing CO₂)
  • Storage: Securing CO₂ within the product to buy time until future technologies become widespread
  • Creation: Transforming CO₂ into "love, value, and stories" → Triggering behavioral change
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