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MISSION
Turning everyday life into a CO₂ recovery spot
VISION
Bravely for our earth Let's become a brave warrior to save the earth
VALUE
・With curiosity, humility, and courage, we respect our colleagues and strive to grow together through friendly competition. ・We aim to build a sustainable society where we can improve together with stakeholders, gain their trust, and co-create. ・We believe in the potential of technology, and under scientific management, we will continue to create value and contribute to society.
Company Profile
Company Name
Behomaru Co., Ltd.
Representative Director
Mayuko Nishihara
location
Room 201, BKC Incubator, Ritsumeikan University, 1-1-1 Nojihigashi, Kusatsu City, Shiga Prefecture
Business content
・Development, manufacturing and sales of biomass CO2 absorbent materials ・Promotion of the development of CO2 absorbing plastics ・Various related seminars
Message from the President
Nice to meet you, I'm Mayuko Nishihara, CEO of Behomaru Co., Ltd.
Before starting my own business, I worked as a salaried researcher at a large corporation for 15 years, developing materials, analyzing failures, and developing new businesses. During this time, I learned about the quality control systems, production technology systems, and strategies that are unique to large corporations, while also experiencing a variety of challenges, such as the struggles faced by operating companies when new businesses cannot be launched, climate change measures that are incompatible with existing businesses, and open innovation that is merely a formality. To overcome these challenges, I attended a university for working adults called the Graduate School of Business Design, where I learned about the thinking and methods for creating businesses from scratch and obtained a Master's in Business Design (MPD).
The conclusion I came to was that "zero-to-one businesses are easier to achieve in an agility and empowered environment like a startup."
When I took out the trash in the morning, I had a small thought: "I've produced a lot of trash this week. I hope this trash can be put to good use until the end." Or, I had a perfect idea: "Wouldn't it be interesting if we mixed CO2 absorbent material into resin?" I think it was because I was so mobile that I was able to realize it.
As someone who has been involved in various development projects for many years in an engineering position, I find it strange that environmental activities dismiss past science and technology, such as saying that plastic is evil or that it is a shame to fly. Science and technology are not omnipotent, but I believe that it is precisely because they are not omnipotent that climate change countermeasures that are a win-win for everyone, including the Earth, can be born with new ideas and enthusiasm.
"Every little bit counts." When each individual changes their behavior, social issues come closer to being truly resolved. We want to be a force behind that change.
Mayuko Nishihara, President and CEO of Behomaru Co., Ltd.
Management Team
Management Team
Representative Director and President
Mayuko Nishihara
He worked at Murata Manufacturing for 15 years, engaged in research and development of paste material technology and reliability testing technology. He holds a Master of Engineering and a Master of Business Design (MPD), and founded Behomaru Co., Ltd. in 2022, which tackles social issues from both a technology and concept perspective.
Business Development Department Manager
Nobuyoshi Kurooka
Although he has a science background, he has been in charge of sales, human resource development, and business planning for over 20 years. He combines the analytical skills of a science background with the business sense of a humanities background to promote business development and organization building. He shares the philosophy of "protecting our beautiful earth" and is responsible for building the management foundation.
Technology Development Department Manager
Tatsuya Kobayashi
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With his "αGEL®" business, he led the growth period in the functional elastomer field, expanding it to a scale of 4 billion yen. He has been involved in new material development, intellectual property, and business construction for over 30 years, and is currently promoting the social implementation of CO₂ absorbents.
access
Behomaru Co., Ltd.
If you are coming by train
Get off at Minami-Kusatsu Station on the JR Biwako Line and take the bus bound for Ritsumeikan University for 20 minutes.By car: 5 minutes from Kusatsu-Tagami IC on the Meishin Expressway (enter through the automatic gate at the east gate. No need to check in with a security guard.)
Business hours: Weekdays 9:00-18:00 / Closed on Saturdays, Sundays and public holidays
Room 201, BKC Incubator, Ritsumeikan University, 1-1-1 Nojihigashi, Kusatsu City, Shiga Prefecture
